Finally working the brain for my goal

For a decade — I have been doing social media strategy and digital development for anyone who wanted my help.

In my journey to write a hit Christmas record, I’ve been doing simple math:

1) Total Time – Fulltime Job = Rest of the Time
2) Rest of the Time – Sleep = Music Time


In my music time, I’ve determined a few things goes into the funnel to churn out a hit Christmas record: 

This formula is a little tough as I’m having some difficulty finding the freshest ingredients. I am realizing that it’s not enough to be a great songwriter. In fact, every aspect of every other part of this funnel can be forgiven if at least one is so above and beyond the rest. That at least is just my latest theory.

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